Tag Archives: personal brand

Spies Like Us – Social Recruiting

The Dilbert Cartoon (courtesy of Scott Adams at http://www.dilbert.com) above refers to social media in the marketing realm and the lack of embracing it in the corporate world. Every day I read articles about organizations waking up to the reality of this media being utilized as a form of communication. In case you were wondering, no, it is not a fad. It is a way of the future so hop on board (I feel so dated just by typing this last statement). Even government agencies are opening their closely regulated communications to social media.

In addition to marketing departments using social media as a form of communication, human resource departments overlap with the use of the tools for branding the company. And most importantly (at least in my world and my new job)as a way to engage people with the company so they turn from customers that are aware of your organization into people that become raving fans that can’t wait to work for you.

One area that does not cross over into the marketing world is sourcing or finding talent through social media. This is where the rubber hits the road in the social recruiting world. Thank goodness they have an upcoming conference devoted just to this art – SourceCon which will be occuring in Washington DC next week. They even host a sourcing contest which entails a lot of, well, sourcing. Check out Suzi Tonini’s post on how she won a few years back. I love how her mind works. Just last week I participated in Social Recruiting Summit in Seattle via live stream. And several webinars in between. I am either extremely passionate about this topic or it is becoming much more prevelant in the HR world.

Yes, it is an exciting time that we live in. I always say the most beautiful thing about social media is that you can make it to whatever you want it to be. For you specifically.


Finally, My First Blog

So happy to say that I am finally adding my first post to my blog. What is prompting this long overdue (to me at least) message to the world you ask? A move to Harpers Ferry, WV to stay with my sister and her family to start a new life on the east coast.

Through starting my business/looking for work I have learned several tips, tricks, trials and tribulations that I hope to share with you via these posts. During this time I have also made some self discoveries. After all that’s what life is about; discovering your true self through living life.

Expect the following topics to be addressed the majority of the time as these are the ones that have surfaced the most throughout my journey:

Networking Events – I have become known as the ‘queen of free events’ – some for networking and several for fun. Which are almost one in the same to me. And they say networking is the best way to land your next business deal/job so why not have a little fun while doing it?

Social Media – I have fully embraced the beauty of all things social media as I continue to promote my personal brand. And in creating social media strategies for other business owners. So expect oodles of fun tips and tricks on this topic.

Job Search Tips – Since I am targeting the human resource field (recruiting specifically) I may be more sensitive to this topic than most. Yet I never cease to be amazed by the stories that have been shared by other professionals in my field. I feel every single recruiter should be in job search mode for a while to truly empathize with candidates seeking work.

Hospitality Industry – Restaurants are another business that I believe every person should work in once in their life to truly understand human behavior. I’m sure all of us feel this to some degree about their chosen field of work. And since I grew up working in restaurants it is in my blood. Restaurant people will know exactly what I am talking about.

Food – Another topic that will be touched on partly because of a large chunk of my adult life was spent working with foodies. And partly because I have rediscovered my love of cooking.

Being Green – Or being sustainable, good to the planet, eco friendly, etc. I’m learning more and more about this topic every single day. Join me as I learn how I can make a difference.

They say you should stick to one topic per blog so here I go breaking the rules right from the get go. Maybe this will evolve into several spin-off blogs – who knows? For now it is what it is so join me as I continue to educate my way on my life’s journey.